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Tannenzäpfle Partyband

70 years of Tannenzäpfle · Rothaus campaign

Win your living-room concert!

For the 70th birthday of Tannenzäpfle, the Badische Staatsbrauerei Rothaus launched a big ad campaign – starring the Tannenzäpfle Partyband. With the code under the bottle cap, fans can win a living-room concert with us. Here are the spots, visuals and posters.

The spots

Five parties, one band

From the dachshund club to high society: in five short spots the Tannenzäpfle Partyband gets very different living rooms partying. The videos play directly from our site.

Key visualParty with our band!No sound
High societyA lavish party for the 70th!With sound
RockersPunk’s on for the 70th!With sound
Dachshund clubA wild party for the 70th!With sound
GrandmaA wild bash for the 70th!With sound

The visuals

Campaign visuals

Five visuals, five living rooms – and everywhere the band in their Zäpfle satin jackets. Tap to enlarge.

On the street

Posters

This is how the campaign appeared on large billboards.

Social media

Ads on Instagram & Facebook

The social media ad series – with the slogans for the 70th birthday.

The band from the campaign – live at your party

Corporate event, city festival or beer tent: the Tannenzäpfle Partyband comes as a trio, band or show line-up. Just send us a no-obligation inquiry.

Inquire now

Campaign, photos and videos: Badische Staatsbrauerei Rothaus AG.